From Eaton’s to Holt Renfrew: A Brief History of Canadian Department Store Fashion

Before fast fashion and online drops, department stores were the heartbeat of Canadian fashion. They didn’t just sell clothes — they shaped trends, supported domestic designers, and dressed generations of Canadians.

Let’s look at two of the most iconic names in Canadian fashion retail: Eaton’s and Holt Renfrew.

Eaton’s: Dressing a Nation

Founded in 1869, Eaton’s was a cultural institution. With flagship stores across the country and the beloved catalogue that reached even the most remote towns, Eaton’s was how many Canadians first experienced fashion.

• Canadian-made labels: Eaton’s supported unionized domestic manufacturing, and many vintage garments still carry Eaton’s or “Tip Top” tags with ILGWU labels.

• In-house lines: Brands like “Shirley Lee” or “Smart Set” gave Canadian women stylish, affordable looks that echoed European trends.

• Cultural impact: The Eaton’s catalogue didn’t just sell clothes — it influenced dreams, wish lists, and wardrobes coast to coast.

By the 1990s, however, competition and changing shopping habits led to Eaton’s decline. Its final stores closed in 1999 — but the legacy lives on in closets like ours.

Holt Renfrew: Canadian Couture

Founded in 1837, Holt Renfrew predates even Eaton’s — and it still stands today as Canada’s most iconic luxury retailer.

• Royal roots: Holt Renfrew once held a royal warrant as furrier to Queen Victoria.

• Designer hub: In the 20th century, it became known for importing Paris couture and launching Canadian designers into high fashion.

• Vintage gems: Early Holt Renfrew pieces in our collection often feature exquisite tailoring, luxurious fabrics, and timeless silhouettes.

While Eaton’s made fashion accessible, Holt Renfrew made it aspirational — both contributed to a national fashion identity that was proud, polished, and distinctly Canadian.

→ Why It Matters

When you wear vintage from Eaton’s or Holt Renfrew, you’re not just wearing a brand — you’re wearing a piece of Canada’s fashion history. These garments were made to last, and to matter.

→ Explore our collection

We love finding Canadian department store treasures — from catalogue classics to Holt couture. Check our latest drop or visit us in Winnipeg for a closer look.